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Posted by admin on 2015/7/24 12:00:00 (16 reads)


Bangkok, 24 July, 2015 - The Tourism Authority of Thailand (TAT) in partnership with Thai Airways International (THAI) has hosted 100 Thai youths from the northern and southern regions on the 'THAI - TAT Take Youth to Fly: Educational Tour to Discover Thainess" in Bangkok during 21-23 July, 2015. TAT and THAI are both celebrating their 55th anniversary this year.

The activity forms part of THAI's corporate social responsibility (CSR) projects to integrate social activities with business operations. THAI first organised a similar educational tour for Thai children and teenagers in 2003, and this year marks the seventh edition as well as the first time that it was held in partnership with TAT.

Mr. Sugree Sithivanich, TAT's Deputy Governor for Marketing Communications said, "TAT has long admired THAI for their initiative in organising this educational tour for Thai youths. This year, we are joining THAI to host the project as we'd also like to offer the chance for Thai youths to learn the various aspects of the country by visiting places of historical significance. We believe that this will help instill the love in Thai cultural heritage and inspire them to become proud of being Thai and lead them towards being good hosts in the future."


TAT helped in selecting 100 underprivileged children and teenagers, aged between 12-15 years, with impressive education records, good behaviour and good health. Participants came from various schools, including Lamphun's Chalerm Prakiat 48th Year School under the Royal Patronage of Her Royal Highness Princess Maha Chakri Sirindhorn, Phuket's Plook Panya School under the Royal Patronage of Princess Petcharat Ratchasuda Sirisopa Punnawadee, Phuket's Tesaban Ban Bang Niew School, Phuket's Ban Bang Thong School, and Phang-nga's Ban Lam Kaen School.

As for the educational tour activities, TAT led all participating children and teenagers to visit the Grand Palace where they also had the chance to pay homage to the Emerald Buddha before continuing their trip to the Rattanakosin Exhibition Hall, Ratchdamnoen Contemporary Art Centre, the Golden Mount (Wat Saket Ratcha Wora Maha Wihan), and the Royal Chitralada Projects as well as to learn about the ecosystem at Sea Life Bangkok Ocean World.

Prior to the 'discover Thainess' trip with TAT, all the 100 participants also had the opportunity to marvel at Southeast Asia's largest aircraft maintenance hangar, which is under the supervision of THAI's Technical Department.

Mr. Jarumporn Chotikasathien, THAI's Managing Director said, "As the national carrier, THAI has realised the importance of youths as the valuable human resources of society, and the company wants to be a part that helps children and teenagers to get outside classroom education by offering them the chance to travel on the plane and get them inspired, so that they have more choices for their future careers, grow up to be quality personnel, and be essential human resources for the country's development in the future."

Contact Information
International Public Relations Division
Tourism Authority of Thailand
Tel: +66 (0) 2250 5500 ext. 4545-48
Fax: +66 (0) 2253 7419
E-mail: prdiv3@tat.or.th
Website: www.tatnews.org
Facebook: TAT Newsroom
Twitter: TAT Newsroom
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Posted by admin on 2015/7/23 18:20:00 (18 reads)
Milan, Italy, 23 July 2015 - The Tourism Authority of Thailand (TAT) and Etihad Airways, the national airline of the United Arab Emirates, launched a marketing partnership designed to attract more visitors to Thailand. Under the new agreement, the Abu Dhabi-based airline and TAT will jointly promote travel to Thailand from priority markets including the United Arab Emirates, UK, Ireland, Belgium, France, Germany, Italy, Spain, Switzerland, South Africa, Iran and Kuwait.

The Memorandum of Understanding was signed by TAT's Acting Governor, Mrs. Juthaporn Rerngronasa, and Etihad Airways, Senior Vice President of Marketing, Mr. Shane O'Hare, at the Etihad Pavilion, Expo Milano 2015 in Milan, Italy on 22 July, 2015. It was witnessed by Minister of Tourism and Sports, H.E. Kobkarn Wattanavrangkul.


It was one of the highlights of a "Thailand Week" exhibition to be held at the Etihad Pavilion organised by the airline, especially to promote Thailand. Throughout the event, visitors would enjoy a number of Thai cultural performances, demonstrations of Thai handicraft-making, umbrella painting and Thai cooking.

The Thailand Week at the Etihad Pavilion complemented the independent Thailand Pavilion at the Expo Milano 2015 under the theme "Nourishing and Delighting the World". The imposing Thai Pavilion focuses on Thai cuisine and its important role in forging the identity and spirit of the Thai people. One entire section had been devoted to "Sustainability, the balance of life", which describes the Sufficiency Economy principles of His Majesty the King in his ongoing efforts to support farmers across Thailand.

Speaking at the signing ceremony, Minister Kobkarn said, "The Thailand Week at the Etihad Pavilion represents a truly unique cooperative partnership between one of the world's fastest growing airlines and one of the world's most popular destinations. I would like to thank the executives and senior management team of Etihad Airways for their cooperation and support".

Mrs. Juthaporn added, "Europe has long been a prime market for Thailand. We have also seen an increase in visitors from the Middle East and Africa. The new partnership with Etihad Airways will be a great benefit to both parties - to Thailand in terms of increased visitor numbers and to Etihad Airways in terms of promoting its international network."

Mr O'Hare said, "Etihad Airways has a long and proud association with Thailand - in fact Bangkok was one of our first international routes. It continues to be one of the busiest in our network enjoying strong year-round demand, particularly from the UAE, GCC, Middle East, Africa and Europe.

After the signing ceremony, the Thailand products briefing was held by the TAT Executive Director of Europe, Africa, and Middle East region, Mr. Tanes Petsuwan. The function was attended by key officials from Etihad Airways, top-tier industry professionals, members of media, and TAT directors from offices in Dubai, London, Frankfurt, Paris, and Rome.

In 2015, TAT has set a target of 28 million international visitors generating an estimated around 36 billion Euros (1.35 trillion Baht) in tourism revenue for the international market.

Thailand remains a popular destination amongst many Arab travellers, as it has been ranked second as a Muslim-friendly tourist destination for the non-Muslim countries in the world by the Global Muslim Travel Index (GMTI) 2015. The recent launch of an app, "Thailand Muslim Friendly Destination" has strengthened Thailand's ability to cater to Muslim travellers by providing Arabic speaking staff, halal food options, prayer facilities in many public areas, and Muslim-friendly hotels, restaurants and tourist attractions nationwide.

Etihad Airways, the national airline of the United Arab Emirates, has in more than ten years established itself as one of the world's leading airlines, with 111 existing and announced passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia and the Americas". Etihad Airways launched its Bangkok route with daily flights in April 2004. It added a second daily service in June 2006, a third daily flight in April 2012, and a fourth on 1 July 2015. The airline added Phuket to its Thai network in October 2014.

The Expo Milano opened on 1 May 2015, and will end on 31 October. It represents six months of performances, meetings, conferences and gatherings on a site that is entirely dedicated to this extraordinary event. For further information on the Expo Milano 2015, please check out http://en.expo2015.org

Contact Information
International Public Relations Division
Tourism Authority of Thailand
Tel: +66 (0) 2250 5500 ext. 4545-48
Fax: +66 (0) 2253 7419
E-mail: prdiv3@tat.or.th
Website: www.tatnews.org
Facebook: TAT Newsroom
Twitter: TAT Newsroom
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Posted by admin on 2015/7/23 17:00:00 (24 reads)


PATA Gold Awards 2015 logoBangkok, 23 July, 2015 - The Tourism Authority of Thailand (TAT) is proud to announce that two of its campaign commercials have won awards at the recent Pacific Asia Travel Association's annual PATA Gold Awards. The viral hit "I Hate Thailand" took home a Gold Award for Marketing in the Social Media Category, while a second PATA Gold Award went to the "Discover Thainess" campaign in the Promotional Travel Video category.

Mrs. Juthaporn Rerngronasa, TAT Acting Governor and Deputy Governor for International Marketing (Europe, Africa, Middle East and Americas) said, "We're pleased that these commercials were so successful at the PATA Gold Awards, as they showcase all that is wonderful about Thailand's culture - the wonderful friendliness of the Thai people that keeps visitors coming back year after year and the huge range of unforgettable experiences our guests have when they enjoy the destinations and culture that make Thailand unique."

The 'I hate Thailand' video tells the tale of an independent traveller's experiences of the kingdom after losing his belongings, in which frustration is replaced by love for the nation thanks to the friendly help of the local people. The five-minute film, released onto YouTube on 18 November, 2014, became a viral sensation thanks to shares on social media and has been viewed nearly three million times.


The PATA Gold Award is another testament to the success of the 'I Hate Thailand" video. In March 2015, the campaign won the Lotus Award for Branded Content and Entertainment in the Asia-Pacific region's top annual advertising festival, AdFest as well as one Silver and two Bronze Awards. The ad also picked up awards at the 8th International Tourism Film Festival 2015 in Riga, Latvia as well as other international accolades.

Meanwhile, the "Discover Thainess" viral campaign, which took top prize in the Promotional Travel Video category, was admired for the way it showcased the kingdom's unique Thai experiences; such as, culture, music food, and dance. The video is part of TAT's 2015 Discover Thainess tourism campaign, which promotes Thai destinations and experiences including the Thai way of life, Thai culture and activities; such as, Thai boxing, Thai massage, Thai cooking, and Thai classical dance.


The Pacific Asia Travel Association (PATA) promotes responsible development of the Asia- Pacific travel and tourism industry, and the PATA Gold Awards were established with the aim of recognising exceptional achievement in a range of media to promote the travel industry in the Asia-Pacific region. The Awards are presented to outstanding entries in four main categories: Marketing; Education and Training; Environment, and Heritage and Culture.

This year, there were 269 entries from 83 travel and tourism organisations and individuals. Other Thai winners this year included Siam Niramit's "Journey to the Enchanted Kingdom of Siam", which won the Gold Prize for Heritage and Culture.

The Awards presentation will take place at the Bangalore International Exhibition Centre (BIEC) on 8 September, 2015, during the PATA Travel Mart 2015.

Please visit these video:
I Hate Thailand https://www.youtube.com/watch?v=54uzEouACYs
Discover Thailand https://www.youtube.com/watch?v=8VNiL0VU8Xo&feature=youtu.be

Contact Information
International Public Relations Division
Tourism Authority of Thailand
Tel: +66 (0) 2250 5500 ext. 4545-48
Fax: +66 (0) 2253 7419
E-mail: prdiv3@tat.or.th
Website: www.tatnews.org
Facebook: TAT Newsroom
Twitter: TAT Newsroom

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Posted by admin on 2015/7/16 12:00:00 (34 reads)


Bangkok, 16 July 2015 - The Tourism Authority of Thailand (TAT) is inviting travellers and visitors from around the world to join the Thai people in marking the start of this year's three-month Buddhist Lent period or Khao Phansa. Khao Phansa falls on the first day after the full moon of the eight lunar month, or on 31 July this year.

Legend has it that when the Lord Buddha was travelling and spreading his teachings, it was traditional for ascetics to retire to retreats during the rainy season. This period was known as 'vassa' and was aimed at preventing crop damage during vital growing periods. During this time, monks stay within their temples for study and adhere strictly to the teachings of the Lord Buddha.

Mrs. Juthaporn Rerngronasa, TAT Acting Governor and Deputy Governor for International Marketing (Europe, Africa, Middle East and Americas) said, "As usual, the annual Khao Phansa celebrations truly reflect the local traditions and strong beliefs in Buddhism of the Thai people. TAT cordially invites all tourists and travellers to witness some of Thailand's unique festivals as well as immerse themselves in some delightful local customs that can't be found elsewhere. In line with our '2015 Discover Thainess' campaign, TAT is encouraging tourists and travellers to go beyond the traditional attractions and explore distinct customs and traditions in more local destinations; such as, the 12 hidden gems."

Among some of the more unique celebrations marking Buddhist Lent in Thailand in 2015 include:


International Wax Candle Festival and Wax Candle Procession, from 15-31 July at Thung Si Mueang, Ubon Ratchathani, which acts as a showcase for the 9th international Wax Carving Competition. During Khao Phansa, from 30-31 July, the event will feature a spectacular parade of ornately-carved wax castles around the city, merit-making activities and light-and-sound presentation at night.

Nakhon Phanom Candle Festival, from 31 July - 1 August, Wat Phra That Phanom will be the venue for a colourful procession of exquisitely-carved candles, Miss Candle Beauty Contest, classical dancing, a mass merit-making ceremony, and the chance to pay homage to the highly-respected Phra That Phanom.


Candle Procession and Elephant Back Merit Making, from 29-30 July at the Monument of Phaya Surin Phakdi Sri Narong Changwang, Surin boasts a procession of nearly 100 elaborately-decorated elephants carrying some of the city's most highly-revered monks around Surin in a unique and memorable merit-making ceremony.

Korat Candle Procession Festival 2015, from 30 July - 1 August at the Tao Suranaree Monument, Nakhon Ratchasima, is a display of exquisitely carved candles, candle procession and numerous merit-making activities. Ahead of the province's grand celebration, Phimai and Chokchai districts will hold the candle festivals to mark the start of the Buddhist Lent on 29 July.


Tak Bat Dok Mai (Floral Merit-making) and Royal Candle Festival, from 29-31 July at Wat Phra Phutthabat, Saraburi, is a unique festival in which Buddhists will present Dok Khao Phansa - traditional yellow and white blooms - to monks ascending the temple steps to pay respect to the Buddha's Footprint as well as wash the monks' feet as a way of making merit and washing away sins.

Suphan Buri Candle Festival, from 30 July - 1 August at Wat Pa Lelai Woravihara, presents the colourful parade of beautifully-carved candles accompanied by folk performances of ethnic groups, a candle competition, displays of crafted candles and exquisitely-decorated floral floats as well as impressive performing arts.


For more information on the candle festivals in different locations around Thailand,
visit: http://www.tatnews.org/events-festivals/

Contact Information
International Public Relations Division
Tourism Authority of Thailand
Tel: +66 (0) 2250 5500 ext. 4545-48
Fax: +66 (0) 2253 7419
E-mail: prdiv3@tat.or.th
Website: www.tatnews.org
Facebook: TAT Newsroom
Twitter: TAT Newsroom

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Posted by admin on 2015/7/15 11:00:00 (30 reads)


U-Tapao Rayong-Pattaya International Airport announced its readiness today to become a fully functional commercial airport that can facilitate AirAsia Group's new flights, particularly Thai AirAsia's scheduled flights to China which will commence later this year. The airport has plans to add a new passenger terminal by February 2016, making it a major center for eastern tourism in time for the AEC.

Rear Admiral Wasinsap Chantawarin, Director of U-Tapao Airport, stated today that U-Tapao International Airport welcomed the inaugural flight of AirAsia (Malaysia) AK 840 Kuala Lumpur-U Tapao serviced by an Airbus A320 with a capacity of 180 seats. The flight had a passenger load of over 85%. It will operate 4 times weekly (Monday, Wednesday, Friday, Sunday).

U-Tapao Rayong-Pattaya International Airport's expansion plan is in full operation and includes the construction of a new passenger terminal set to be complete by February 2016. The addition will allow the airport to accommodate 1,500 more travelers at a time to serve up to 3 million people a year, in line with the plans of commercial airlines to begin service during the fourth quarter of 2015.


"We are confident U-Tapao will be a strong new base for flight operations for growing commercial airlines, especially because it will serve as a connection to economic zones in the East and because Pattaya is a rapidly expanding tourism center" Rear Admiral Wasinsap remarked.

Mr. Santisuk Klongchaiya, Director of Commercial for Thai AirAsia, remarked that Thai AirAsia has targeted introducing routes from U-Tapao International Airport to destinations in China by August and will begin regular flights in October. The airline is confident in the airport's readiness and the potential of the city of Pattaya and province of Rayong to attract travelers and investors.





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